Today in Tech: Marissa Mayer’s turnaround strategy, Sam Pitroda's Twitter Interview, Gartner on AsiaPac and Google Maps

NS Ramnath
Updated: Oct 8, 2012 04:43:36 PM UTC

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Marissa Mayer outlines broad strategy for Yahoo Yahoo’s new CEO Mayer spoke to her employees about her turnaround strategy but did not reveal anything specific (except to say Ken Goldman will replace its present CFO). The broad game plan seemed to be in line with the trends executives, experts and analysts have been talking about. Yahoo will focus on personalisation (CK Prahlad wrote about it in the New Age of Innovation), mobility (Facebook’s Mark Zuckerberg says there will be 4 billion to 5 billion smart phones in five years), core competencies (“We will do more of what we are good at, and less of what we are not,” according to Business Insider. Steve Jobs followed that principle with huge success), and of course, scale (“Rule of 100 million”, AllThingsD reports. (Lalitesh Katragadda of Google told a few reporters in Bangalore that Google works on a principle that its products should impact a large number of people). Specifics should be more interesting.

Sam Pitroda’s twitter interview
Sam Pitroda’s twitter interview didn’t impress everyone. Sam Pitroda fumbles at Twitter press meet, avoids answering controversial questions: Economic Times. Sam Pitroda’s Twitter conference fails to impress Business Standard. One government bureaucrat available on Twitter for a fixed period doesn’t make up for the non-existence of the government on social media, Sunil Abraham, executive director of Bangalore-based research organization Centre for Internet and Societ told Mint newspaper.

Still, it’s a good first step, and the direction is promising.

Here’s a video that Pitroda linked to ahead of twitter interview, where he calls for easier access to information.

Gartner on BPO in Asia/Pacific
Some interesting points from Gartner’s press statement on BPO market in Asia/Pac (excluding Japan)
Market size:
2011: $ 5.9 billion
2012: $6.45 billion
2016: $9.5 billion
Top two in terms of size:

Australia: $4.63 billion
India: $ 1.26 billion
Top two in terms of growth:

India and China
Top segments

Banking and financial services
Communications
Government
Technology
Retail
Travel and transportation

Google Maps
While Apple faces rotten tomatoes hurled at it for releasing Maps a bit too early (Stratford-upon-Avon is missing and Greenland is in the Indian Ocean, Independent reported last week) Google Maps takes us literally under the water, to the great barrier reef. Check this out.

The thoughts and opinions shared here are of the author.

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