Tag Archives/Modern Retail
Raghavan, a department manager in an upmarket store in Mumbai, was a bit intrigued when an elderly lady walked up to him one day and said “You have changed our …
There is a distinct interplay of two things that seem to make modern stores click. The physical factors are all around you: scale, orderly shelves, direction signs, efficiency, technology. The vital psychological factor is also all around you, though in a subtler way
At a 100-rupee price point for an idli and coffee, any Udipi diner worth its salt knows that it can create a completely exciting world of taste, ambience, choice and service. Courtesy McDonald’s and its global peers, customers are more than willing to pay Rs 100 for an idli meal too!
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