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Life/Recliner | Mar 6, 2010 | 3258 views

Safe Social Networking

You’re connected to more people than you know, and that innocent photo of last night’s party could harm you in ways you never imagined

O

ne day, out shopping, you meet a long-lost school chum. You chat, exchange news of common friends, share a few laughs about good times. You part, exchanging phone numbers, even joyously arranging a get-together at a future date. But you probably don’t rattle off details of every place you’ve been and every friend you’ve made in the last decade.

Imagine now that instead of bumping into that friend in the mall, you chanced upon his Facebook profile, and sent him a message and an invitation. Unless you’re the paranoid type who keeps your online privacy levels high, you’ve just handed him a summary of the activities of your life, plus access to your photos and videos, personal thoughts, group memberships, and list of other friends. All this despite not knowing the first thing about what he’s been up to and the company he keeps.

 mg_22162_cover_final_280x210.jpgA few days later, you see you have friend requests from a dozen other former classmates, none of whom you were particularly good friends with or would consider contacting yourself; they saw your name pop up in their news feeds, you see. You feel awkward about ignoring them… so you click ‘Accept.’ Each one of them can now see every last detail about your life. That one encounter spawns a dozen more, and each could spawn another dozen. Very quickly, your online connections grow into a vast, overlapping, network of interconnected strands. And you lose control over not only who you’re connected to, but who can steal your information. 

Your photos could be copied, altered and reposted online. Your email address could be harvested by spammers. Your boss could frown on evidence of your carousing. Your co-workers could shun you for things that are none of their business. Your parents could mortify you by leaving comments on your friends’ updates!
Illustrations: Sachin Pandit, Vidyanand Kamat  

Welcome to the Network
MySpace, Facebook, Twitter, Hi5, Orkut, and dozens of other mainstream or niche social networks used to be vast, open playgrounds where people freely posted about the most intimate details of their lives. Today, that is a bad idea.

 

There are a few major causes of concern. That enormous corporations are building detailed databases and distilling your profile information into marketable slices is dangerous, but abstract; you don’t worry about it that much because you can’t see it happening and you probably wouldn’t be able to identify an incident that has disrupted your life as a result.

But information about you can be seen by strangers, your updates can reveal your movements to undesirable people, and you expose yourself to a huge amount of liability even with family and coworkers.

Take stalkers. A twenty-three year old from Mumbai, who prefers to remain unnamed, got repeated  friendship requests over the course of several months. She didn’t know who the person was — his profile had a film star’s photo and (misspelled) name, and no friends in common — and kept declining. The requests began including references to places she had recently visited, and at least one vulgar comment about her partying and drinking. Frantically checking her security settings to make sure her updates weren’t visible to strangers, she realised that photos tagged with her name were visible not just to friends, but also to strangers tagged in the same photos and their friends; she had absolutely no idea how many people could see them and who they were. She eventually used Facebook’s flag feature to report abuse, but still has no clue whether the stranger was someone she’d met, or who might someday accost her.

(Note: Indian police cybercrime cells are actively involved in tracking down such stalkers; approach them if you ever face a similar situation.)

Another example: Aashish, fresh out of college and settling in at his first traineeship with a financial consultancy. A week or so in, one of his superiors made a remark about how he’d seen stress lead to drug use in extreme cases and that young people today seem to not be scared of drugs, all the while looking pointedly at him. He thought it was odd but dismissed the incident. Months later, he found out that his boss had seen printouts of a string of comments left on his Orkut profile by college mates making jokes about being inebriated. The company’s HR had made it a practice to check out, in the most common social networks, the names on all resumes they processed, presumably as a form of background check. It hadn’t cost him the job, but it had certainly coloured his colleagues’ minds even before he’d had the chance to make a first impression.

If you think the volume of information about you readily available to strangers is staggering, the situation is getting worse.

Twitter will soon start a broad rollout of  location-aware services tied to timelines of user activity. This will let you discover interesting users in the vicinity,  but will also allow your coordinates to be mashed in, telling the world not only what you’re doing, but where you’re doing it. If you’re using a recent smartphone, chances are your coordinates have been transmitted with your Tweets for a while already, but haven’t been displayed publicly. Facebook is likely to emulate this any time now.

This article appeared in Forbes India Magazine of 19 March, 2010
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